https://www.thesocialcurio.co.uk/portfolio daily 0.75 2026-04-27 https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/feec5801-bef0-49e4-8301-ca3b84f6cd32/tempImage0cOEHq.jpg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/25fdbc3b-39c3-4959-bbf7-bebd9f303caf/tempImageUKpeYV.jpg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/c7966deb-646f-46d6-8120-fd6c516782cc/Before.png https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/b08ec3f4-bc82-4b41-90f9-7d6cd49e0fff/IMG_0770.jpeg https://www.thesocialcurio.co.uk/portfolio/social-first-campaign-strategy-for-community-first-co-working-space monthly 0.5 2026-04-22 https://www.thesocialcurio.co.uk/portfolio/community-case-study monthly 0.5 2026-04-22 https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/25fdbc3b-39c3-4959-bbf7-bebd9f303caf/tempImageUKpeYV.jpg Portfolio - Building Community & Mission Awareness - The Problem The Ur Subs and Ur Point initiatives were both being shared through the main Ur Point channels, resulting in content that felt disconnected and overly sales-led. As a result, engagement was low and reach was limited, with content failing to resonate beyond the existing audience. https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/375c7a4f-6cab-4686-b2f2-072db482e7e2/Instagram+Growth+Strategy+Ur+Point-2.png Portfolio - Building Community & Mission Awareness - Instagram Previously, content was primarily reaching existing followers. This shift in direction significantly increased visibility, with content reaching new audiences and driving a sharp rise in engagement. The increase in interaction suggests that the content resonated emotionally, encouraging users to engage rather than passively consume. https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/206750e4-42a2-4e15-af06-84acdbb63e83/TikTok+Growth+Strategy+Ur+Point.png Portfolio - Building Community & Mission Awareness - TikTok Increased engagement and profile views indicated strong emotional resonance, with content connecting with audiences beyond the existing community. This helped build a warmer, more engaged audience, creating a stronger foundation for future conversion. https://www.thesocialcurio.co.uk/home daily 1.0 2026-04-21 https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/731ba602-4a44-4e22-8f19-296c6a01695d/IMG_3123.jpeg https://www.thesocialcurio.co.uk/onboarding-questionnaire daily 0.75 2026-04-22 https://www.thesocialcurio.co.uk/portfolio-1 daily 0.75 2026-04-27 https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/feec5801-bef0-49e4-8301-ca3b84f6cd32/tempImage0cOEHq.jpg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/56318fdf-a876-4255-a5e8-119f53765749/DTS_AWAY_Daniel_Far%C3%B2_Photos_ID7527.jpg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/b4306110-d4ef-48b7-b03b-a09220fc5c02/DTS_Quiet_Glamour_DTS_Studio_Photos_ID8373.jpg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/b08ec3f4-bc82-4b41-90f9-7d6cd49e0fff/IMG_0770.jpeg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/1776792973220-NRX6POBBGP44QAP1MASZ/Untitled-21.png https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/1776809308855-BP7IK6NNRKTDFQSN5RM0/Community+led+social+media+strategy-2.png https://www.thesocialcurio.co.uk/community-portfolio-project daily 0.75 2026-04-27 https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/25fdbc3b-39c3-4959-bbf7-bebd9f303caf/tempImageUKpeYV.jpg https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/022b9d1f-b3c3-452d-aaf8-da443c1c91d8/Instagram+Growth+Strategy+Ur+Point.png https://images.squarespace-cdn.com/content/v1/69cc50db0527b617743e06e4/206750e4-42a2-4e15-af06-84acdbb63e83/TikTok+Growth+Strategy+Ur+Point.png